red square festival identity 2020
INDPNDNT is an organization founded in Paris, where independent artists find support, creative initiatives are nurtured in a favorable environment, and collaborations become a source of new ideas and innovation.
The project’s identity is designed to convey a sense of institutionality while preserving a spirit of independence and freedom. It reflects a strong community and close connections, while remaining flexible and dynamic, with plenty of room for maneuver.
The project’s identity is designed to convey a sense of institutionality while preserving a spirit of independence and freedom. It reflects a strong community and close connections, while remaining flexible and dynamic, with plenty of room for maneuver.
concept 1
concept 2
Škart” means “defect” or “waste” in Serbian and also refers to a Belgrade-based art collective founded in the early 1990s, rooted in the visual and cultural legacy of Yugoslav design from the 1980s. The logo merges the aesthetics of imperfection with this distinctive Yugoslav visual language, a tradition that continues in the layouts.
